Pop Bag USA
Client : PopBag
Date : 7/01/2018
This project was really fun. HDG was commissioned for a full front-end UX/UI design for PopBag USA.
The brand is young and stylish and needed to have a mobile first UX for the younger demographic who shops more on mobile than desktop. We had a great time with the bright colors and consistent use of dots to reflect the brand’s buttons that ‘Pop’ when snapped in place for their custom bags.
**HDG was only responsible for the design of the site and partnered with the talented Roswell Studios team to develop the back-end functionality of the site and the fantastic custom bag selection interface.**